The 'all posts' archive

Battersea Dogs and Cats Home

Battersea Dogs and Cats Home does amazing work, rescuing abandoned animals and providing them with urgently needed medical care. It’s been a privilege to work with the Home, writing a range of fundraising materials.

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delilah

The beauty and cosmetics market is extremely competitive, with hundreds of different brands jostling for attention. Establishing a brand’s point of difference is crucial, which is where tone of voice plays an important role.

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D&AD

The kitchen that bites back, the manic lawnmower and the fish fountain. How Jacques Tati tells a story through sound in his 1958 film, M Hulot.

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London School of Economics

The London School of Economics is a fascinating place. George Bernard Shaw was one of the founders and, when it opened in 1895, all the students fitted into two rented rooms off the Strand.

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The Brooke

I’ve had a soft spot for donkeys since my Grandma took me on a mystery coach tour to Weston-super-Mare and I had a ride on a beach donkey called Flora.

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GSK

With graduate recruitment, the challenge is to attract the best possible people while making sure they’re the right fit for the company.

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Stringing Words Together

Playing a piece of music is like telling a story. A good storyteller knows how to capture an audience’s attention, vary the pace, add in the detail that hooks the imagination, and carry listeners along, ensuring they’re eager to hear the end of the story.

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Deloitte

I’ve written a number of case studies for Deloitte’s Consultancy practice which have won awards in the Management Consultancies Association’s Management Awards.

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