Writing for charities
Gathering people around a joint cause
Over the past few years I’ve built up considerable experience of writing for charities, so understand the pressures that charities are facing right now. The most urgent issues are usually battling for a share of audience attention using limited resources, and engaging different groups of stakeholders with messages that balance facts and emotion.
My recent work includes writing:
A case for support for Save the Children aimed at fellow NGOs.
Articles, blogs and annual reports for Help Musicians UK.
Fundraising materials for Freedom from Torture, including a BBC Radio 4 ‘Charity of the Week’ script for John McCarthy.
Cases for support for The Brooke.
Reports for The National Trust.
A speech and case for support for Battersea Dogs and Cats Home.
Web content for Volunteering England.
Newsletters for The Art Fund.
Annual report copy for Clinks.
Web content for The Place2Be.
If you’d like my help with a charity project, please get in touch.
“Fiona wrote a charity appeal for John McCarthy to read on a Radio 4 appeal. The appeal raised over £20,000 and gave us very good national media coverage.”
Jim Tomlinson, Head of Fundraising, Freedom from Torture
“Fiona isn’t your average copywriter; she really gets under the skin of a brief, a subject matter and an organisation. I can’t recommend her highly enough.”
Christine Brown, Communications Manager, Help Musicians UK
“Fiona is an absolute pleasure to work with. She can take the bare bones of a brief and turn it into impactful and beautifully written copy, designed to appeal perfectly to your audience.”
Carly Vincent, Philanthropy Executive, Battersea Dogs and Cats Home