All posts in the Business advice category

Copywriter chat: Ten minutes with Nick Asbury

Nick Asbury is one of Britain’s most-awarded copywriters and a thoroughly good bloke to boot. He consistently produces truly inspiring work for everyone from Little Chef and Unicef to Cambridge University. Nick always has a creative side-hustle on the go, whether that’s Corpoetics (found poetry from corporate websites), his Perpetual Disappointments Diary or, most recently, […]

Read more...

How architects can learn to love marketing

Recently I’ve been involved in writing proposals for architecture firms, and have gathered that architects can be quite dismissive of the value of marketing. “We’d prefer our work to speak for itself,” one architect told me the other day, “rather than having to schmooze potential clients and jump through hoops to prove our worth.” Which […]

Read more...

10 public speaking tips from actor Sharon Duce

How to own the room When we give a presentation, we turn into animals, according to actor and public speaking coach Sharon Duce. Our bodies break into fight or flight mode, anticipating an attack. Our hearts race, our mouths go dry and our jaws tense up. We scan the room for predators. Will they come […]

Read more...

Glitter, goals and getting ahead in business

Here’s some advice for entrepreneurs that you probably won’t read in the Harvard Business Review. You have to know when to hit yourself on the head with a rolled-up newspaper. More of that later. But first, here’s what people said when I asked them for their best business tips. Have a big hairy goal and […]

Read more...